BYU-Utah Showdown Draws Record Stakes and Steep Ticket Prices

The rivalry game brings No. 7 BYU to face No. 3 Utah, with both teams entering the matchup among the nation’s top 10 for the first time in the series. The game is scheduled to start at 10 a.m. MST and will air on ABC. It is the rivalry’s first daytime kickoff since 2010 and its earliest 10 a.m. start since 1996.

The lowest available ticket price was listed at $494, making the matchup the second-most expensive among the projected College Football Playoff top 12 teams. The price was up 1% over the prior three days. Only Miami against Notre Dame had a higher listed starting price, at $725.

BYU announced it will wear royal uniforms and helmets in Salt Lake City. It is the third consecutive season the Cougars have chosen the all-royal look for this game, and they have won both previous meetings in that combination. The teams traditionally wear their home uniforms against each other, a practice that began in 2011.

Utah is 8-0 after beating Cincinnati 49-25, while BYU is 7-1 after a 27-20 win over Arizona State. The Cougars have won the last three rivalry meetings, including a 24-21 victory last season and a 22-21 win at Rice-Eccles Stadium in 2024. Utah leads the all-time series 62-37-4.

The result could affect the Big 12 title race and the teams’ postseason prospects. BYU has had questions in its running game amid L.J. Martin’s continued absence, while Utah has been effective on the ground.